Unlock Your Startup’s Potential with Expert Coaching

Quality coaching services tailored forAfrican startups.


Starting a business is a journey filled with excitement, challenges, and countless learning opportunities. My own journey began with Paylend, a fintech startup focused on digitizing MSMEs and providing essential loans. Just like many of you, I faced the highs and lows of the entrepreneurial rollercoaster.

We managed to raise $2 million, securing $500k from the raise, which felt like a huge milestone. This allowed us to move to a bigger office and expand our team. But soon, the initial excitement was met with real-world challenges. Despite our hard work and dedication, we eventually had to close the business. This experience was humbling and taught me invaluable lessons about the intricacies of running a startup, the importance of focus, and the resilience needed to succeed.

Before starting Paylend, I worked at a startup incubation hub where I gained a comprehensive understanding of the startup ecosystem. I saw firsthand the various stages of startup development, from ideation and market research to funding and scaling. This all-around experience gave me a deep appreciation for the challenges and opportunities that entrepreneurs face.

Every step of the way, from raising funds to conducting market research, I experienced firsthand the hustles and hurdles of being a startup founder in Africa. I understand the stress and complexity involved in turning an idea into a successful business.

Now, my mission is to help other entrepreneurs navigate their startup journeys. Whether you’re struggling with legal and compliance issues, trying to structure your finances, or figuring out your go-to-market strategy, I’m here to provide expert guidance and support. Let’s turn your vision into reality and build something remarkable together.


My Services Include:

Legal and Compliance
Ensuring your startup meets all legal requirements.

Financial Structuring: Helping you build a robust financial foundation.

Go to Market Strategy: Crafting strategies to effectively reach your target audience.

Market Research: Conducting thorough research to inform your business decisions.

Digital Brand Guide: Establishing a strong and consistent online presence.

Join our community and let’s work together to turn your startup dreams into reality.


Join a community of innovators:

Startup Founders

  • Access tailored legal and compliance guidance
  • Develop a strong financial structure
  • Receive a customized go-to-market strategy
  • Benefit from in-depth market research
  • Create a cohesive digital brand

Entrepreneurs

  • Gain insights from our blog
  • Participate in our exclusive events
  • Connect with like-minded individuals
  • Learn from industry experts

Investors

  • Discover promising startups
  • Access detailed market research reports
  • Stay updated on the latest trends
  • Network with startup founders

Latest insights from my blog:


Ready to Take the Next Step?

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I am excited to work with dedicated startup founders and entrepreneurs. Whether you’re looking for legal guidance, financial structuring, or market research, I’m here to help you achieve your goals.